Nanostitch Fabric

Cleverest Role: Marketing Partner

Cleverest Tasks: Branding, Marketing

Challenge

  • Create an unique brand
  • Business development on a global scale
  • Implement modern marketing techniques

Key Performance Indicator

  • Generate €2.000.000 in new revenu

Result

  • Clear product differentiation
  • Unique product images and concept visuals
  • Conversion focused website

The story

The textile industy in Belgium has been in a decline for decades. Most of the production has moved to the far east and margins are shrinkin. In order to enter the sport market, Liebaert needed a new product brand.

Together with Cleverest we created a brand identity and website. We analyzed the marketing and sales department and created a new customer acquisition flow, enabeling Liebaert to once again start selling more.

After finalizing the new product brand, Cleverest continues to support the marketing and sales department on a monthly basis. Global data aquisition, Customer relations and prospecting campaignes are but a few of the services Cleverest keeps providing as Liebaerts Marketingpartner.

Liebaert is a textile company that has been around for 140 years. Together with Cleverest we we’re the driving force in marketing innovation. The fresh ideas, quality work, experience and good personal communication convinced the board to give Cleverest the lead for a full marketing modernization.

Mathieu Liebaert

CEO of Liebaert Textiles NV

Working as the lead designer for Cleverest I’m beyond satisfied with the quality of work we delivered. By acting as a partner we were able to communicate clearly and directly. And you can see that in the end result.

Peter Bordon

Managing partner Bosh&Bordon

Looking for

founding

partner?

Cleverest is one of the leading business partners in Belgium thanks to our unique marketing expertise.

Don’t hesitate to contact us.
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